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14 Apr 2026
How can companies reduce costs with smart workspace data?
Imagine walking into the office, placing your bag next to your desk, starting up your laptop and grabbing a coffee. You dive straight into your to do list and before you know it, it is lunchtime. You barely stood up once.
Even though your desk is a sit stand desk, you simply did not use it. This scenario is more common than you might think. According to a report by Kantoornet, only 29 percent of office workers with a sit stand desk actually use the standing position.
So, the question is not whether organisations invest in healthy workplaces, but whether those investments are truly being used. With GoBright, organisations can finally answer that question. By measuring and analysing workplace data, companies gain real insight into how desks are used, and without compromising employee privacy.
“You don’t need to know who is sitting at the desk. You only measure what position the desk is in, and based on that data you decide how to act.”
GoBright is widely known for its desk booking and room booking solutions, but the platform goes far beyond reservations. It reveals how workspaces are used, how long desks remain occupied, and whether employees actually switch between sitting and standing.
More importantly, it enables action.
From subtle nudges that encourage employees to stand up, to data driven insights that help reduce peak occupancy and optimise office space, organisations can improve wellbeing while lowering operational costs. With an estimated 75 percent of desks already equipped as sit stand desks, the opportunity is clear. The real value lies in using data to turn intention into impact.
Curious how leading organisations are using smart workspace data to reduce costs and improve employee wellbeing?
Read the full interview with Joost Heessels from KBM and Chris Wiegeraad and discover how data is transforming the workplace.
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