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Using Digitalisation to Tackle Today’s Workforce and Operational Challenges
In this engaging session, Martin, from CleanManager, explores how digitalisation can address the cleaning industry’s key workforce and operational challenges. Focusing on branding, efficiency, and attracting younger workers, Martin highlights how modern digital tools are reshaping perceptions of the sector and supporting a more engaged, motivated workforce. The presentation examines how technology improves communication, visibility, and accountability, while enabling managers to streamline operations and build stronger, more appealing brands.
The session includes a live audit demonstration, showing how digital audits can drive quality, consistency, and compliance through real‑time data and actionable insights. A dedicated Q&A will allow attendees to discuss challenges, share experiences, and explore practical ways to implement digital solutions within their own organisations.
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