Wellbeing is an increasingly important factor in any business, particularly post pandemic, but how do we shift the approach from one that might see it as a 'nice to have' project on the side of the core business to a fundamental for effective work? Sam Fuller, CEO of the Wellbeing Project, has been supporting organisations with their wellbeing programmes for more than a decade. In this talk she explores how the dial is shifting when it comes to the focus on wellbeing and how data is starting to unlock those conversations.